Gutshaus Stellshagen near Wismar in financial need: bankruptcy known!

Gutshaus Stellshagen near Wismar in financial need: bankruptcy known!

In a time when the catering industry has to deal with numerous challenges, the Gutshaus Stellshagen near Wismar has now become bankrupt. The traditional house, which attracted many guests with its charming ambience and proximity to nature, has probably accumulated a mountain of problems in the past few months. As Hotelvor9 , the situation for the operators was increasingly precarious, which ultimately led to submitting the bankruptcy application.

The manor house, known for its idyllic location and its extensive wellness offer, apparently could no longer withstand the rising costs and the declining number of overnight stays. The bankruptcy was announced in a press release, which at the same time expressed hope of a restart. But what does that mean for the employees and the region?

consequences for the region and the employees

The closure of the manor house not only affects the guests who enjoyed the unique atmosphere, but also on the employees who have to worry about their jobs. In a region that depends heavily on tourism, this loss could be a painful setback. In the case of bankruptcy, there are often uncertainties in terms of the future. What will be with the employees? Is there a buyer in sight who could continue the property?

The concerns and needs in the region are great, because many local companies are directly or indirectly dependent on tourism. The hope remains that a solution will quickly be found to keep the region attractive to vacationers.

The importance of marketing and data protection

In a time like this, the importance of efficient marketing also becomes clear. The use of GDPR-compliant newsletter registrations could help to strengthen customer loyalty and spread information in a targeted manner. Since the introduction of the EU General Data Protection Regulation (GDPR) in May 2018, companies have to ensure that their registration forms meet the legal requirements. A clearly structured newsletter can not only contribute to the extraction of interested guests, but also increase the visibility of the company.

Which points are crucial? Clear information on the sender, reference to the data protection declaration and the possibility of deregistration are essential. And not to forget: the double opt-in procedure that documents the approval of the subscribers. Compliance with these requirements is important to avoid legal difficulties and warnings. A well -thought -out marketing could be a kind of bright spot for the catering in the region.